Worst Recent Car Advert – Motherhood & Fatherhood

After a brief absence (I will never write a 4-part post ever again) there are some new adverts to talk about. The most memorable are two for the Fiat 500L entitled ‘Fatherhood’ and ‘Motherhood’. You may have seen them already without even realising, but that only means their influence has been insidious.

After the click we’ll get depressed about parenting because apparently that sells cars.

 

Cars of the Future - Part 2

A while ago I told you how car companies Smart, Renault and Nissan were all releasing electric cars this year. Electric cars with realistic range and power, not just token gestures for showrooms and trade expos. We examined the adverts and ultimately concluded that I want a spaceship. But it has to be a good spaceship with faster-than-light travel and everything.

This will also suffice

Anyway, the paradigm shift continues after the click!

Cars of the Future

If a car isn’t burning precious natural resources and clogging the lungs of small children with noxious, cancerous tar then what good are they? You might as well be on a bicycle! So who the hell would buy an electric car? What kind of pathetic loser would you have to be to get rid of your huge pedestrian-cruncher or midlife-crisis-mobile? What, are you going to ride a bus like some kind of peasant? How will anyone know how big your cock is, unless you drink diesel like lemonade and tear down the road like a bull making sweet, sweet love to a lion – deep and noisy.

...and sensual.

After the click we'll find out about the other, correct side of the argument.

The Toyota Yaris Adverts

Enough long-winded theoretical nonsense about time travel. I have some more adverts to complain about! This time it’s the stupid Toyota Yaris rappers. If you’ve not seen them, then yes – for some reason, there are three separate adverts for the Toyota Yaris that all feature a 30-40 second rap tune. It gets weirder. 

I’ll tell you now I don’t know anything about music, let alone cool music. I know the general history of rap music, from the ‘golden age’ of the 90s to how they added ‘rhythm’ to the blues in a kind of secret underground laboratory sometime during the 20^th century. I also know that a ‘gravel pit’ somehow refers to a lady’s… sex bits…? Probably? But apart from that I’m pretty clueless.

I try to avoid getting too krunk these days, but I still love me some bitches

What I do know is adverts. The beats might be phat, they might be spitting lyrics like lightning for all I know, but that doesn’t sell cars. Also, in all three the singer-rapper-people-folk are cartoons. For some reason. Cartoons. It still gets even weirder, after the click!