It’s only been a day, at the time of writing, since some kind of major sporting event finished in the US. I gather it’s called the Superbowl, and like all major sporting events it involves huge amounts of money floating through the air, invisible, above our heads. It changes hands between sponsors, building contractors, ticket vendors, event caterers, local government, wholesale food warehouses, security firms, media broadcasters, merchandise manufacturers, law firms to arrange and broker these deals and stock-market analysts to analyse the stock-market impact of all these transactions.
I guess there’s also something about some sportsmen doing something on a field with a weirdly shaped ball or something, but it hardly seems relevant at this point. I’m a Brit living in the UK and I don’t even follow proper football or rugby, let alone the infantile, specially-padded offspring of the two.
Nevertheless, all that money zooming around produces ADVERTS! Some of the best adverts ever produced by Western culture, maybe even all of humanity. You can see a collection of this year’s Superbowl Adverts here, but let’s talk about some of the most interesting after the click.
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