Luckily, several companies have done something
revolutionary. In the interests of transparency, they have produced 30-second adverts
that show exactly what conditions are like in their main factory. It turns out
everything is much more like Willy Wonka’s factory than we ever suspected. Let’s
take a look at them after the click.
Friday 24 May 2013
Fantastic Future Factories - Cereal & SIM Cards
There is a massive hole in your knowledge, and mine. None of
us really know where stuff comes from any more. At best a label can tell us the
nation of origin, but how does that help us? This was especially obvious a
while ago when there was a big news story about horse meat in supermarket
lasagne. A lot of people said that the consumers shared the blame. We had been
warned for years that food hygiene standards were unreliable in low-budget,
planet-wide food systems – then we were shocked to find out what that meant. But
if you can’t believe in a faceless international conglomerate, who can you believe in? I am literally
asking if there are any brands we can truly trust.
Thursday 11 April 2013
Worst Recent Car Advert – Motherhood & Fatherhood
After a brief absence (I will never write a 4-part post
ever again)
there are some new adverts to talk about. The most memorable are two for the Fiat 500L entitled ‘Fatherhood’ and ‘Motherhood’. You may have seen them
already without even realising, but that only means their influence has been
insidious.
After the click we’ll get depressed about parenting because
apparently that sells cars.
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